Valerio Luna is a Spanish occasionwear label from the Higar Novias Group, which has its origins in 1980 in Fuente Palmera, Córdoba, making it one of Spain's more established bridal and eveningwear houses rather than a young or solo-designer label. It's built its reputation on the "Designed and Manufactured in Spain" label, with every dress and headpiece 100% designed and made in Spain by a professional team using handcrafted techniques. What sets it apart is its focus on personalization — tailoring each design to the taste of the individual bride or client is central to the brand's identity.

The label covers a broad range of occasion dressing, from wedding dresses and cocktail gowns to prom dresses and godmother/mother-of-the-bride gowns, so it suits everything from black-tie evenings to bridal-adjacent events. Collections often draw on romantic, story-driven inspirations — one recent line took cues from Florence's Signoria Square and Ponte Vecchio, translated into flared and mermaid silhouettes with draped belts and feathered shoulder details — making the gowns well suited to occasions that call for a more elaborate, statement evening look as well as classic formalwear.

Fit is closely tied to Valerio Luna's handcraft, made-to-order approach rather than standardized ready-to-wear sizing. Personalizing each design to the individual is a core part of the brand's identity, so we'd recommend using HERTROVE's measurement guidelines or requesting custom measurements when ordering to get the most accurate fit for your body.

Yes. Customisation is part of how the brand operates — personalization of each design according to the client's taste is described as the brand's identity signal. Modifications and custom measurements can typically be requested, though it's best to confirm the specific adjustment with the HERTROVE team at the time of order, since flexibility can vary by style.

Collections favour fabrics chosen for movement and print detail — crepe and georgette feature heavily, along with printed mikado for flared and mermaid silhouettes. Design details often include draped and lorza belts at the waist, varied necklines and asymmetries, and ruffled or natural-feather shoulder embellishments, giving the gowns a romantic, textural quality alongside their tailored construction.